Posts tagged " tips "

Celebrate Daylight Saving Time, what to Do with More Daylight

April 14th, 2016 Posted by Business Development, Development, Experts No Comment yet

El Nino may or may not be upon us; however, we are getting pockets of great sunshine and warm days. With more beautiful days on the horizon and extra daylight, what are you doing to celebrate? We wanted to share a lighter blog post this week to help us stop and take in the moment.

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4 Reasons to Rebrand Your Business

April 4th, 2016 Posted by Business Development, Experts No Comment yet

How much can your company benefit from a timely rebranding and revitalization?  When considering this question, one must keep in mind that rebranding does not necessarily address the wants and needs of the company directly, but rather speaks to the wants and needs of that company’s current and prospective customers.  Therefore, the important factors to consider when assessing the value of a rebrand include equity measurement, market, brand awareness, relevance and vitality, consumer personality. (more…)

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