We have talked in the past about having a content calendar to keep your content organized; however, you should also have a content strategy for specific platforms. Facebook has become the largest social media service, by a wide range, and as a result it is one of the strongest and most important marketing tools for companies. If your company is using Facebook on a daily or weekly basis then you should have a content strategy outlined to keep your content and goals in order. We will look at developing a content strategy specifically for Facebook and how it can help your business.

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Facebook posts can be one of the most effective marketing strategies if used correctly; however, a lot of people do not know how to begin marketing their Facebook posts effectively. We wrote this blog for that company that is looking to begin marketing on Facebook through strong posts that effectively target their audience. This blog will outline a few easy steps a company needs to follow when establishing their Facebook presence – if followed properly then your company will have a basic Facebook content strategy and will be on your way to marketing customers through Facebook.

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